welcome to
The Wills Group Brand Center
You can use this site to access our library of approved brand assets, usage guidelines, and to request new brand assets and branded creative projects.
For further details on how to get the most out of this site, click here.
explore our family of companies
The Wills Group
The Wills Group family of companies have been serving customers in the Maryland, Delaware and Virginia region for over 90 years. Our corporate brand is the visual embodiment of our optimism and belief that people can accomplish great things when they put their minds to it. Our brand mantra "Lives in Motion" serves as a reminder that we are all capable of greatness, we just have to keep moving to get there!
Dash In
Dash In prides itself on being a hub for convenient living, offering fresh and prepared food, beverages and fuel, 24 hours a day. Since 1979, Dash In has proven that quick and quality can go together. With fast service, quality products and exceptional customer service Dash In is committed to getting you what you need quickly.
Splash In ECO Car Wash
Splash In ECO Car Wash is transforming your car wash experience. We have invested in state-of-the art equipment at over 30 locations, so you can get a quick and quality wash at a convenient location. The majority of our sites now feature the Belanger FreeStyler® soft-touch system, an open and inviting design with five foam brushes for a thorough clean, and Rain-X® Complete Surface Protectant for increased shine, better surface protection and water repellency.